Logos
Our logo is the primary visual representation of DSPCRM. Use the white version on dark backgrounds and the dark version on light backgrounds. Always maintain clear space around the logo equal to the height of the wordmark. Never distort, rotate, or alter the logo colors.
Wordmarks
The DSPCRM wordmark (W icon) can be used as a standalone mark for app icons, favicons, and social media profiles. Use the vermillion version for branded contexts. Use monochrome versions when color is limited.
Colors
Our color palette reflects warmth and professionalism. Vermillion is our primary brand color, used for key brand moments. Use cream for backgrounds and white for accents only. The warm gradient tones add depth to compositions.
Vermillion
Primary brand color
Black
Brand black
Gray
Background color
Dark Blue
Primary brand color
Black
Brand black
Gray
Background color
Vermillion
Primary brand color
Black
Brand black
Gray
Background color
Gray
Background color
